What Is Domain Name ?
A domain name is an identification string that defines a realm of administrative autonomy, authority or control within the Internet. Domain names are used in various networking contexts and for application-specific naming and addressing purposes.
How to Choose Write Domain Name ?
Choosing a domain name is similar to choosing a company name — it requires a lot of thought and consideration. Your domain name is your identity on the web; you want to make sure you choose a name that not only fits your business but is also easy to find and promote.
You see, your domain name is the key element of your website. It can make or break you, so it’s crucial to choose a domain name that works for your business.
But wait, why is your domain name so important?
1. Make it easy to type
Finding a domain name that’s easy to type is critical to online success. If you use slang (u instead of you) or words with multiple spellings (express vs. Xpress), it might be harder for customers to find your site.
2. Keep it short
If your domain name is long and complex, you risk customers mistyping or misspelling it. Short and simple is the way to go.
3. It affects SEO
While exact match domains (EMDs) are no longer a necessity, keywords in your domain name can still help your SEO ranking. It helps improve your rank on search engines (which increases traffic) and just makes more sense to your customers.
4. Use keywords
Try using keywords that describe your business and the services you offer. For example, if you’re a glass replacement business, you may want to register GlassRepair.com or GlassReplacement.com.
5. It defines your brand
We’ll talk about this in a minute – your domain name is a branding opportunity! The right domain name can increase brand recognition.
6. Be memorable
There are millions of registered domain names, so having a domain that’s catchy and memorable is essential. Once you’ve come up with a name, share it with close friends to make sure it sounds appealing and makes sense to others.
7. Research it
Make sure the name you’ve selected isn’t trademarked, copyrighted or being used by another company. It could result in a huge legal mess that could cost you a fortune, as well as your domain!
8. Protect and build your brand
To protect your brand, you should purchase various domain extensions, as well as misspelled versions of your domain name. This prevents competitors from registering other versions and ensures your customers are directed to your website, even if they mistype it.
9. Act fast
Domain names sell quickly. Thankfully, they’re also inexpensive, so register your favorite domain names as soon as possible. If you’re having trouble finding an available name, domain registrars like GoDaddy will suggest alternate names during your domain search to help you find the perfect domain name.
10. Check Availability on Social Media Sites and Trademarks
Before you move forward with a specific domain name, check to see if the name is available on social media sites, as well as if there are any trademarks already registered to the name.
To build your brand, it’s ideal to have the same name across your domain and social networks. This builds familiarity and makes it easy for your visitors, fans, and customers to find you around the web.
Avoid legal issues, you should stay away from names that already have trademarks.